A senior adviser to the president has the White House’s full backing to support any product or brand she pleases.
The White House believes Ivanka Trump is entirely within her constitutional right to promote Goya Foods products through her social media networks and will continue to do so without regulatory intervention.
“Ivanka is proud of this strong, Hispanic-owned business with deep roots in the United States and has every right to express her personal support,” White House spokeswoman Carolina Hurley said in a statement shared on Twitter.
The remarks came after the president’s second child was widely criticized in the mainstream media for sharing a photo of herself, holding a 15.5 ounce can of Goya black beans.
“If it is Goya, it has to be good,” she said on Twitter.
Mainstream media outlets seriously questioned the legality of promoting the New York City manufacturer.
“At 10:05 last night, Ivanka Trump posted a bizarre photo to Twitter of her holding a Goya bean can,” Politico said on Twitter. “It also may be illegal.”
“Ivanka Trump posts photo holding Goya beans draws criticism for using her position to promote a product,” The Washington Post said on Twitter.
Other media personalities claimed Ivanka’s appearance on social media was even an ethical issue.
“Ivanka Trump pitches Goya Foods products on Twitter, raising ethics concerns,” The Hill said on Twitter.
“Federal ethics law: ‘an employee shall not use or permit the use of his government position or title or any authority associated with his public office to endorse any product, service or enterprise,” MSNBC White House chief reporter Peter Baker said on Twitter.
“A serious question,” Washington Post reporter Carol Leonnig said on Twitter. “Every incoming White House official gets an extensive ethics briefing on this rule. Did Ivanka Trump skip it, forget it, or ignore it?”
However, the White House believes the media overreacted and was even encouraging the so-called cancel culture movement.
“Only the media and the cancel culture movement would criticize Ivanka for showing her personal support for a company that has been unfairly mocked, boycotted, and ridiculed for supporting this administration—one that has consistently fought for and delivered for the Hispanic community,” Hurley said.
As far as the Oval Office is concerned, mainstream media attempts to portray the food manufacturer negatively have achieved the opposite of what they intended.
“Goya Foods is doing great,” President Donald Trump said on Twitter. “The radical-left smear machine backfired, people are buying [Goya products] like crazy.”
A counter “buy-cott” charity drive on the GoFundMe website has already attracted more than $277,300 in donations to buy Goya products and give them to food banks for distribution to the needy.